Privacy Policy

Last updated 2018-05-11

Forró Stockholm (also known as FS in the rest of this document) is a non-profit organization that promotes Forró and other Brazilian dances. As data controller, FS appreciates your visit and interest in our organization and events. We value the importance of protecting your privacy and personal data. To ensure transparency and security, our privacy statement as set forth below will inform you about the nature, scope, and purpose of the personal data processed by use.

We reserve the right to update this privacy policy at any time without prior notice. We will process data in accordance to the privacy policy that you have consented to at the time of your consent. Upon a change in policy, we will alert you with a conspicuous website banner notice; your continued use of the website and/or its services will constitute your consent to the updated policy. Use the “Last Updated” date in this policy to determine when it was last changed.

1. Purposes of the Data Processing

FS collects and processes your personal data in order to:

  • Provide you with the services that you seek from our websites;
  • Improve our websites and events;
  • And, if you have additionally consented to it, market to you specifically, such as through our email news letter.

Beyond these purposes, we process your data only if you have granted express consent for its stated purposes.

2. Cookies and Tracking Pixels on Visit

When you visit our websites, our system automatically collects information about your visit, such as your browser type, your IP address, and the referring website.

This collection may be done in conjunction with our vendors and partners (see data processors list below). We may receive from them general demographic or usage data of our site visitors. We do not use automatically collected information to identify you personally without collecting additional consent.

Such information is typically collected using web cookies, web or email pixels (also known as beacons), embedded hyperlinks, and similar tools. Popular browsers can generally be set to disable or delete individual cookies. See below for the types of cookies we use and their respective purposes.

  • Required Cookies: enable the navigation and basic functionality of the websites, e.g., access to protected areas of the websites.
  • Functional Cookies: allow us to analyze your website usage and your selections on the website (e.g. your login name, language, or region), so we can save these settings and offer you a more personalized experience.
  • Advertising Cookies: allow us to better assess the effectiveness of our content marketing and advertising efforts. These cookies are provided by our third-party partners to analyze and track site visit and signups stemming from advertising. We do not share your personal information (such as name or email) to third-party providers outside of site visit data collected directly by such Advertising Cookies, though your site visit data may be linked with other personal information collected elsewhere by such third-party providers. Such external data processing is governed by the privacy policies of these third-party providers.

See below for descriptions about the cookies used on our websites and how you can opt out from them.

*.forrostockholm.com or forrostockholm.wordpress.com (Required Cookies)

Our website stores various cookies that are required for the navigation and usage of the websites.

Opt-out: You can configure your browser to disable these Required Cookies. This may reduce site functionality.

Google Analytics (Functional Cookies)

Our website uses Google Analytics, a web analysis service of Google, Inc. (“Google”). Learn more from their Terms of Service and Privacy Policy.

Opt-out: Download the browser plugin “Google Analytics Opt-out Browser Add-on” here.

Google AdWords (Advertising Cookies)

Our website uses Google AdWords Conversion Tracking cookie to measure and optimize the performance and user experience related to our ads in Google Search or selected Google Display Network sites. Learn more about Google’s privacy policy here.

Opt-out: Visiting Google’s Ads Settings.

3. Categories of Personal Data

Personal data means any information relating to an identified or identifiable natural person. FS collects, processes, or uses the following personal data, if you provide it to us:

  • name and email when attending classes or events,
  • other data that you have provided while contacting us, especially using the news letter forms on our website or sending us an email,

For marketing purposes and to improve our websites and services, we also collect data sent by your web browser, e.g., information about your browser, your IP address, and your operating system.

4. Data recipients

We do not sell or rent your personal information to third-parties. We do not share your personal information, except as provided in this Privacy Policy.

We use third-party data processors to process personal data on our behalf. Such service providers support FS, especially relating to hosting and operating the websites, marketing, analytics, improving the websites, and sending email newsletters. These processors may be located outside the European Union.

Our websites may also include social media features (e.g., share or like buttons). Such features are provided by third-party social media platforms such as LinkedIn, Twitter, or Facebook. Where data is collected this way, its processing is governed by the privacy policy of the respective social media platforms.

Our content may link to third party websites to provide relevant references. We are not responsible for such external content, which may contain separate privacy policies and data processing disclosures.

We may disclose your personal information if required by law, regulation, or other legal subpoena or warrant. We may also disclose your personal information to a regulatory or law enforcement agency if we believe it to be necessary to protect the rights, property, or personal safety of FS, its customers or any third party.

5. Email communications

If you have given us your email for purposes of communication or promotion, we will use your data to contact you or send emails relating to events that we arrange or are involved in. You may revoke your consent to being contacted by email for promotional purposes any time, by clicking on an unsubscribe link or replying directly stating your wish to unsubscribe.

Further, with your consent, we may make use of email tracking technology to obtain data on if you open an email or if you click on links in an email. This data will be used only in automated ways to help improve future marketing messaging and/or to prioritize follow ups based on perceived communications relevance. Without your consent, we will not make use of personal data unique to you, such as your IP address, your device and browser information, or the time and number of times you open an email or click on a link.

6. Technical and Organizational Data Protection

FS implements commercially reasonable technical and organizational measures to protect your personal data against abuse and loss. We store such data in secure environments. We provide training to our board members on data protection best practices and require them to enter into a confidentiality agreement.

While we use all reasonable efforts to protect your personal information, we cannot guarantee the absolute security of your data submitted through our websites.

7. Rights and Contact Info

Upon request, our Data Protection Officer will provide you with information as to whether and what personal data we store in relation to you. Should your personal data be incorrect, you may have it rectified. You may also revoke your consent to use your personal data in the future, in whole or in parts, or request deletion of your personal data.

Please feel free to direct such requests, or other questions and comments regarding this privacy statement or the privacy practices of FS to our Data Protection Officer:

Lars Larsson

Cedergrensvägen 51

126 36, Hägersten, Stockholm

Email: forro.stockholm (at) gmail (dot) com

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